By Corey Modeste
I am Corey Modeste, an MSRA
volunteer and one of the people involved in the planning of the MSRA’s Grand
Open and Hyder Squash tournaments. Some of you may see me onsite during the
weekend, but my biggest contribution are made in the months and weeks prior to
the tournaments when the key logistical elements are put in place.
Not that you were thinking about it (and not that I would accept right
away) but if you were to bribe
someone to have your matches played on your ideal schedule and against the
right seeds, I’d be that person. While I was a decent league and
tournament player a few years ago, somewhere along the line, I realized that I
was a really good
tournament director.
Even though I know you’d rather play squash than read about how
it’s planned, I enjoy planning tournaments so much that this fact
didn’t stop me from taking a moment to write about what goes into an
event like the Hyder or the Grand. Here is what it’s like, starting with
12 months to go.
Planning for this Hyder begins the minute the previous big tournament
ends. Literally minutes after the 2010 Grand Open final match (men’s 5.5
conso final), my mind turned to ways to improve the Hyder. Kenny Scher, Jessica Green (fellow MSRA volunteers) and
I were having dinner at a bar near the Sports Club LA and I asked everyone what
they thought of the event. I got the sense that they just wanted to hang out
and talk about everything BUT squash planning, but I suspect they have also
learned to humor me over the years.
To keep the debrief simple and effective, I make a list of “what
went well” (and should be continued) and “what didn’t go
well” (and should be changed). As a group, the MSRA had long decided
that we were not going to try to do everything possible throughout the year,
but that we would work to put on a handful of well planned, well executed
events, such as our singles leagues and our two big tournaments. Interestingly
enough, even though we constantly improve our events and cross items off the
“what to improve” list, the length seems to stay constant because we
always find new things to do differently and improve.
Hyder at Two Months To Go
We started registration for the Hyder in about eight weeks before the
tournament and that is when the stress begins. Coming off the Grand (and a
record 230 players) we felt great and on top of the world. But, none of that
means anything if players don’t sign up for the next event. Are people
playing squash in a bad economy? Is the Hyder too late in the season? Is
everyone golfing or playing tennis in the warm weather? It doesn’t get
to the point where I wake up at night in terror, BUT I do spend lots of late
nights awake working or thinking of ways to improve the process. Whether it is testing
out new software for online shopping carts or looking at historical player data
so seed draws, I am always thinking about what I can do to make our tournaments
better.
Part of me is rational and calm and thinking about just planning the
‘best event possible’ but I can’t deny that I also want to go
big. We’ve had the good fortune of having record turnouts for the last
few years of our tournaments. Now, I am a mostly rational person and I know
that we cannot break attendance records every year, but I also love it when
signups start to roll in.
For the six weeks preceding the tournament, if you play squash in NY,
then it’s likely that I’ve approached you to play the Hyder. If you
are a NY squash player and you have NOT yet heard from me, let me know, as we
have things to discuss. Through a combination of people signing up
voluntarily, people being cajoled into it and people threatened with bodily
harm if they don’t sign up (like Brad Feld and Julie Lilien) people
eventually do sign up. I am not sure if we will have a record this year; in
large part because last year we had a freakishly large Hyder draw of 212
players. But, at 169 players with 10 days to go, I think we’ll end up
190, which is considerably above our historical average of 150.
Next week: The Hyder at T minus one week.
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